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April 12, 2011

As A Tribute To PIFA, City Hall Will Be Transformed Nightly By Moving Lights, Animated Graphics And Color-Changing Effects

PIFA is lighting up the Avenue of the Arts both figuratively and literally. (Image courtesy The Lighting Practice)

City Hall, the focal point of Philadelphia, is soon to become (one of) the focal points of the Philadelphia International Festival of the Arts (PIFA) as it’s transformed nightly beginning Friday, April 15 through May 19 by a special sound and lighting project officially titled Styling a Second Empire: A Light and Sound Experience.

The display, which will operate nightly from dusk to midnight Sunday through Thursday and until 1 a.m. Friday and Saturday, will feature animated graphics, moving lights and color-changing effects that re-interpret the architectural elements on one of Philadelphia’s most attractive and historic buildings.

The gorgeous transformation joins 14 other buildings along the Avenue of the Arts as “performers” in a free, outdoor art display in honor of PIFA. The buildings will be united in a “ballet of light,” set to original music, and will enliven the skyline nightly for visitors and residents along four blocks of Broad Street, from Market to Pine. Note: as you’ve probably noticed, the 14 buildings’ light display is already existing, having been installed in December 2008, but has been redesigned for this special month-long show.

The project is created by The Lighting Practice, a Philadelphia-based lighting design firm, working with students from the University of the Arts and sound system designers from Metropolitan Acoustics, and in partnership with Center City District and PIFA.

Celebrate the 100-year history of City Hall, once at the forefront of architectural fashion with its French Second Empire style, as you celebrate PIFA.

Styling a Second Empire: A Light and Sound Experience
Where: Avenue of the Arts
When: April 15-May 19, dusk to midnight Sunday-Thursday and until 1 a.m. Friday and Saturday
Cost: FREE
More info: www.pifa.org

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