Today’s Philly 101 video features Michele Giunta Cimillo, owner of Scarlet Fiorella boutique in Midtown Village. The shop, named after Michele’s adorable daughter, just celebrated its fifth birthday, which means it’s been decking out Philadelphia women and girls in fine apparel and accessories for five years. Watch the video to meet Michele, see inside her store and learn what she wishes more people knew about in Philadelphia. Don’t you wish you knew?
113 S. 13th Street
Schuylkill River Trail