Di Bruno Bros., the venerable gourmet food institution in the Italian Market, turns 75 this year and celebrates with food-filled fun during the Italian Market Festival. (Photo by S. Viggiano for Visit Philadelphia)
Like a well-aged parmigiano, Di Bruno Bros. only seems to get better with time.
The specialty grocer and fine-cheese mecca has grown from one small shop — founded in the Italian Market in 1939 — to five retail locations throughout the Philadelphia area.
Now, the markets seem to offer just about everything under the Tuscan sun, including a growing line of Di Bruno Bros. private-label goods.
Still, it’s hard to believe the third-generation family-owned business turns 75 this year.
To celebrate the momentous anniversary, the original shop has big plans for this weekend’s annual Italian Market Festival, of which it’s always been a fixture.
This year’s party on Saturday, May 17 and Sunday, May 18 includes food, a throwback photo booth, temporary tattoos, balloons and more festive goodies. Festivalgoers should look for $2 bites of freshly-shaved prosciutto, handmade burrata cheese, pepper shooters and Di Bruno’s signature cheese spreads.
The festivities don’t end on Sunday, though: The company will be hosting a series of fundraisers to support a community kitchen at the St. James School throughout the year.
Plus, a new 75th Anniversary Gift Basket, stuffed with the specialty items that put the store on the local culinary map, will be on offer online and in-store. And later this year, look for the launch of Di Bruno Bros.’ Private Label Salami cured in the Old World style.
Here’s to the next 75 years.
Di Bruno Bros. 75th Birthday Celebration
When: Saturday, May 17 and Sunday, May 18, 10 a.m.-5 p.m.
Where: DiBruno Bros, 9th and Montrose streets
More info: www.dibruno.com